When I visited Caldwell, Kansas, the manager of the Joint Labor Site said they had filled their private offices, but fought to attract users of the day.
People who work from home like to work from home. They don’t want a full -time office, so they said they don’t want to use coworking space.
How can coworking space attract those work people from home?
Promote the “co” part more than the “work” part.
At its best, joint work spaces are human spaces, emerging research has been saying for ten years. Studies found that people who use joint work are said Makes them less alone. That is the part to talk about, much more than the fact that you can work there.
Start by providing their work for new social hours and temporary events so that they can connect and build a community with each other. That will help your well -being immediately. In addition, while they are in space, they will look around and discover more about the space and services that sacrifices.
Social hours also give (the space manager) the opportunity to Ask more about what they do, what they want and need. Do you want day -time meeting events? Are you eager to be social? Do you really need a copier? I don’t know, but they will tell you when you together to build connections. (That is a friendly idea or course).
Bonus: You can Bring commercial supporters such as the Chamber of Commerce or advisors Such as the small businesses center. When they are in an informal environment, they are more likely to connect.
Schedule a social hour and establish a goal to attend three people. Even three people is enough to start building the community. SAGE The voice of all the ways in which he knows: local Facebook groups, the email bulletin of the Chamber of Commerce, the signs in the city and send text messages to some friends. Take many photos so you can use them to promote the following.
Then try another, maybe at a different time or on a different day. Experiment. Take small steps. (That is also friendly with the idea). Let me know how it is going.
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